Bound rate. What is it and why does it matter? Understanding these questions, and knowing how to improve it can really grow your blog's size and monetizing efforts quickly.
UNDERSTANDING BOUNCE RATE AND HOW TO IMPROVE IT
You need to be sure to have Google Analytics installed on your blog.
Once you have it installed, you will be able to see the ‘bounce rate' percentage of any post, or the overall bounce rate for your entire blog.
Bounce rate is the percentage of people who leave a site with only looking at one page.
The lower the percentage number the better.
For most blogs, having a 70-75% is what makes for a good bounce rate.
Ad networks like to see blogs having around the 60%, because the more pageviews the higher the revenue.
With that understanding, you will see why it is important to really understand your blog's bounce rate, and learn how to improve it.
Here are a few things I have done to take 10% off my own bounce rate, bringing it down into the high 70%…
Link to Other Post
Keeping readers on my site, means that I need to keep directing them to the next step.
They don't know what posts are available in the same topic, but I do! Linking to them in text or with a graphic in the post or at the bottom of them post, will help them keep going to the next page.
Keeping my sidebars relevant to the topic is also really importantly. I love to highlight my top post with graphics on my sidebar, to keep my readers clicking to more relevant post.
Change Hosting Companies
You can't have a blog without a host.
I have changed hosting companies five times.
In the last several months, I have began to realize just how important it is to have the best hosting options early. One hosting company nearly caused me to call it quits on blogging all together.
When you have invested a great deal of your time, energy and money into a blog, you really need to understand that your blog will only be as good as your hosting company.
Sparing expenses on hosting isn't something that I'm willing to do anymore, because I want to have my blog available 24/7/365, and my readers deserve to have a fast loading blog.
Not only do I have my own server that was build for just me, the support is 24/7/365, which makes me feel peace to know that my business will always be available because my support is as well.
Top that off with that in 7 years, their clients have had up times 99.992% of the time, based on a third party testing every minute of those 7 years.
That is worth paying for, and is how I dropped 10% in bounce rate IMMEDIATELY!
Knowing that I'm not where Ad Networks are saying is the best bounce rate for revenue, I want to keep learning and implementing more.
That is why I purchased Kelli Miller and Crystal Lopez ebook, SKYROCKET Your Blog Page Views with Google Analytics.
SKYROCKET Your Blog Page Views With Google Analytics takes you past your page views, and goes deeper inside your dashboard where the details for growth really exist.
There are over 30 challenges in this ebook that are brilliant strategies that will open up your eyes to exactly what your readers are wanting from YOU.
Don't worry if Google Analytics overwhelms you, too (yes, I just admitted that I get flustered by all the dashboards things I haven't learned… yet.) because there are screen shots and step-by-step instructions so you won't get lost.
Implementing these strategic challenges will enable you to narrow in on exactly what products will be popular on your blog. This will allow you to monetize your own product with better success.
Stop wasting your time creating products that your readers aren't wanting, and educate yourself on what they do want. Your income potential is just waiting for you to discover it.
Are you ready to see the money making opportunities that lie within Google Analytics?